Polar - 11/4/2014
The partnership lets Polar’s MediaVoice customers leverage Moat Analytics within the platform. Some of the integrated metrics include viewability, in-view time, universal interaction rate, hover rate, time to hover, scroll rate, and many others. READ MORE
Moat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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