MediaPost - 5/20/2014
Media-buying platform Centro on Tuesday announced a partnership with Moat, a media measurement firm. Marketers will have access to Moat's viewability, user interaction and ad engagement data through Centro’s platform. READ MORE
Moat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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