The Drum - 3/12/15
"I urge other digital ad companies to undergo Moat's assessments to show that they too can achieve higher levels of viewability to match the ever-developing standards," said Craig Gooding, Vibrant Media’s executive chairman and founder. READ MORE
oat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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