PR Newswire - 6/12/2014
Media Rating Council accreditation granted for Moat's viewable impression measurement of both online display and video ads after an Independent audit to determine compliance with Industry Standards. [...] "We congratulate Moat for earning MRC accreditation for its viewable impression measurement for both online display and digital video ads," said George W. Ivie, Executive Director and CEO of the MRC. READ MORE
Moat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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