PR Newswire - 1/27/15
The new product leverages Moat's core analytics expertise to deliver an innovative solution for brand advertisers and publishers to better understand and address the impact of non-human traffic – and most importantly, isolate viewable impressions that are more definitively delivered to humans – in other words "human and viewable" impressions. READ MORE
oat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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