Fox Business Network - 12/26/14
From the TrueX acquisition to the shift away from impressions and clicks to new models of attention, digital advertising is in the middle of a major shift as we head into 2015. READ MORE
oat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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