Digiday - 8/29/11
Jonah Goodhart, a founding investor in Right Media, believes that the 90's, at least as they pertain to the development of digital media advertising, were one very expensive mistake... READ MORE
oat was founded in 2010 by brothers Noah Goodhart and Jonah Goodhart and Michael Walrath. The company develops technologies and products for brand advertisers and premium publishers. Moat's products include Moat Intelligence and Moat Analytics. The company's founders previously partnered together to launch Right Media, which was acquired by Yahoo! in 2007.
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